EXPERIENCE BARCELONA, EXPERIENCE READY

Some of the best conversations about the future of sport are happening in Barcelona.

Curated experiences for leaders, teams and curious visitors who want to see Barcelona differently. For a few hours or a few days, we explore the ideas, innovations, and cultural forces transforming sport.

Icons of a clock, a group of people, a location pin, and a star, with text reading "Intimate experiences," "Expert-led," "Inspiring Barcelona," and "Ideas that move sport forward."
Colorful mosaic dragon sculpture with the cityscape of Barcelona in the background, including buildings, trees, and the sea under clear blue sky.

READY EXECUTIVE EXPERIENCES

1 evening + 1 day • Limited to 20 leaders • Barcelona

Experience the future of sport

Designed for senior leaders ready to step away from day-to-day pressures and think differently.

Designed and personally facilitated by Lucy Mills, drawing on two decades across FC Barcelona, FIFA, and global sport.

READY Executive Experiences bring together expert facilitation, strategic discussion, and Barcelona’s innovation ecosystem in an intimate one-evening-and-one-day program exploring the ideas shaping sport’s next era.

Themes include AI, digital transformation, women’s sport, leadership, and innovation, with guest contributors.

Upcoming Executive Experiences:

Lucy Mills, founder of Ready Sport Global, with Magdalyn Miller COO and Hector Dominguez CTO, on chairs, engaged in conversation in an office setting, with large windows and cityscape view in the background.

READY BARCELONA
SIGNATURE EXPERIENCES

90 minutes • Limited to 16 guests • Barcelona

Experience Barcelona through sport

A two-hour premium experience exploring the stories, ideas, and people that have made Barcelona one of the world’s most influential sporting cities.

Upcoming Signature Experience:

  • Women’s Football in Barcelona: More Than a Game

Hosted by Lucy Mills, each session combines storytelling, discussion, and local insight in an intimate setting.

Designed for visitors to Barcelona, conference delegates, and private groups looking to experience the city through a unique lens.

Empty soccer stadium with blue seats displaying yellow letters spelling 'MÈS QUE UN CLUB', and a well-maintained grassy field under a clear blue sky.

CORPORATE AND BESPOKE EXPERIENCES

Private groups • Tailored programs • Barcelona

Experience Barcelona with your team

Bring your leadership team, board, partners, or clients to Barcelona. Every experience is designed around your objectives, your people, and your time in Barcelona.

From executive immersions and innovation tours to strategy sessions and curated networking experiences, every program is tailored to your organization and managed from start to finish.

Magdalyn Miller COO of Ready Sport Global, with blonde wavy hair standing and talking to a group of people seated at a table with colorful markers, sticky notes, and handwritten notes, in a modern indoor space.